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MVP development: the first version of your product

An MVP is a minimal version of a product that is already useful and lets you test the idea with real people before investing in full development.

Why start with an MVP

  • Validate that the problem is real and users are ready to use the solution.
  • Show the product to investors, partners or management on a phone, not on slides.
  • Get the first data and feedback and grow the product based on them.
  • Avoid spending budget on features that turn out to be unnecessary.

How we build an MVP

  1. Core flow. Together we define the one task the product must solve in the first version and what can wait.
  2. Prototype. A clickable prototype or concept to test the idea before development, as we did for DTU and Gardencia.
  3. Design and development. The first version of the app or web service with analytics to see how people use it.
  4. Launch and next steps. Release, feedback and a data-driven roadmap.

New products in our portfolio

The 7 Monkeys is a digital legacy service: vaults for documents, key keepers and heirs. TimeMachine is a world clock you can drag. Gardencia is a brand and a prototype of a garden checklist app.

Related projects

Related projects

FAQ

How is an MVP different from a prototype?

A prototype shows how the product will work, but nobody really uses it. An MVP is a working version with a minimal feature set that you can give to real users.

How much does an MVP cost?

It depends on the core flow and platforms. Our job at the start is to narrow the scope with you to what is really needed to test the idea. We prepare an estimate after discussing it.

What happens to the MVP after launch?

We grow the product based on data: add features, move to other platforms, scale. See support and growth.

Do you work with startups?

Yes, and with new products inside companies — when a business wants to test a new direction without big risks.

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