OVIS website · 2021
A station network website with prices on the first screen
We designed and built ovis.ua, the website of the OVIS station network, which has imported ORLEN Lietuva fuel for over twenty years. Prices, bonuses, services and the app, in the brand’s yellow and navy.
- Client
- OVIS
- Platforms
- Web
- Year
- 2021
The project
The network’s face online
Build a website where a driver finds fuel prices, the bonus programme’s terms, station services and the hotline within a minute, and a regular customer moves on to the OVIS app.
We designed the structure and UX/UI in the OVIS brand colours with illustrated section cards, made the mobile version and built the site on Nuxt. Home, the station map and list, the loyalty programme, services, news, partners, contacts.
The site is live at ovis.ua, and its prices are updated with a valid-as-of date. We support the OVIS product together with the app.
- UX/UI design
- Mobile version
- Website development
- Support
Fuel prices
Prices at a glance
Right below the first screen: eight tiles with the price of each fuel and the date they are valid for, next to a “Track in the app” button. On a phone it is the same grid in two columns.
Illustrations
OVIS yellow, navy and italic caps
The home page sections open with illustrated cards in the two brand colours: a road, a forest, a car. Headings are set in heavy italic caps like the OVIS logo, and the page ends with the words “Together to victory”.
Loyalty programme
1 bonus = 1 hryvnia
The programme’s rules fit on one page in two tables: how many bonuses you earn on LPG, petrol, diesel and the car wash, and how much of a purchase they can cover. Below — how to get a card at a station or in the app.
Mobile
Built for the thumb
A menu with a sign-in button, large section cards, services in a single column: on a phone the site is easy to use right at the pump.
From prices to “Together to victory”
Fuel prices, the app, the loyalty programme, the station map, services and amenities for drivers and passengers: coffee, Wi-Fi, a shop, rest rooms. Hover to scroll.
Website and app
The website leads to the app
The OVIS app banner with App Store and Google Play buttons sits on every page, and next to the prices there is a “Track in the app” button. We designed and built the app as well.
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